Updated Guide to Becoming a Seller on Hepsiburada - 2025

In this article, we will try to convey the advantages of being a seller, the steps of creating a seller account and opening a store on Hepsiburada. You can find the information you need to sell your products through Hepsiburada and achieve success in this article. We hope it will be useful.

Why Should I Become a Seller on Hepsiburada?

Founded in 2001 and offering over 201 million product varieties in over 30 categories on its platform, Hepsiburada is one of Türkiye's largest online marketplaces. Hepsiburada is the first Turkish company to be traded on the world technology exchange NASDAQ. Hepsiburada has 12 million customers, 3 million of whom are Premium. Hepsiburada, which has a monthly traffic exceeding 200 million, has over 100 thousand sellers.

As can be understood from the figures above, Hepsiburada is one of Turkey's largest online marketplaces. Hepsiburada is a great alternative for companies that want to open their products to online markets.

Hepsiburada offers various financial advantages to new sellers. These are:

Commission discounts
Coupon support and
Advertisement support.

Hepsiburada also offers important advantages to sellers in terms of shipping. The platform also offers sellers the opportunity to deliver their products to customers quickly and reliably thanks to advanced cargo solutions.

The ability to sell abroad with Hepsiglobal is also one of the important advantages of Hepsiburada. Hepsiburada is a good online marketplace option for businesses that want to increase their sales by reaching tens of millions of users from a single panel.

What are the Seller Types on Hepsiburada?

When you open a seller account on Hepsiburada, you will see 4 options. These are:

Standard Seller: All sellers who want to sell on Hepsiburada and are not in one of the following categories are Hepsiburada standard sellers.

Female Entrepreneur: This is the seller model created by Hepsiburada to support female entrepreneurs. In order for female entrepreneurs to choose this model, they must have 51% or more shares in their companies.

All from Turkey: Businesses that produce local products can choose this seller model.

All from the Heart: This is the seller model where Civil Society Organizations can make advantageous sales.

The last three models mentioned above have the opportunity to sell on Hepsiburada with various advantages.

What kind of support does Hepsiburada offer to women entrepreneurs?

Facilities offered to women entrepreneurs:

50% commission discount up to 100 thousand TL in certain categories
50% commission discount up to 1 million TL for entrepreneurs who reach their goals within the specified periods
Free photo shoot support
HepsiAd balance
Educational support in various institutions

What is the Fee for Opening a Store in Hepsiburada?

Opening a store in Hepsiburada is free. Hepsiburada receives a commission from sales made.

Hepsiburada Commission Rates

Hepsiburada commissions vary depending on the product category and seller type. You can see these rates via this link.

You can get detailed information from Hepsiburada My Business Partner panel for current rates

Creating a Seller Account on Hepsiburada

The first step you need to take to sell on Hepsiburada is to create a seller account. The process of opening a seller account is quite simple and can be completed with certain steps. In this section, we will discuss in detail the points to consider when opening a seller account and the account verification processes.

Click on the "Become a Seller on Hepsiburada" button in the upper right corner of Hepsiburada's website. Then, click on the "Become a Seller" button on the next page. Select the seller type that suits you and enter your store name. If you have an Hepsiburada account, continue with this account, otherwise you need to create a Hepsiburada account first.
The next step after logging in will direct you to the seller registration form. In the registration form, you will be asked to enter basic information such as your business name, tax identification number, e-mail address, phone number, bank account information and delivery profile. It is important that this information is correct and complete in order to pass the verification and security stages you may encounter in the future without any problems.
A verification code will be sent to your e-mail address after you fill out the form. After entering this verification code, your account will be activated. However, your store has not been activated yet. For this, you must proceed to the fourth step.
In this step, upload the documents that Hepsiburada requests from you. You can access the list of documents required to open a store on Hepsiburada here.

The Process of Opening a Store on Hepsiburada

After creating a seller account, submit your documents to Hepsiburada as requested. After completing the account verification process, you can open your store on Hepsiburada and start listing your products. The process of approving your account usually takes a few business days, so it is important to provide your documents and information completely.

Sellers being careful and attentive during this process will ensure the successful completion of the store opening process.

During the approval process, you can track the status of your application via Hepsiburada's seller portal.

Documents Required for Selling on Hepsiburada

You must submit the following documents to start selling on Hepsiburada.

Tax Certificate
Signature Circular. The signature circular must be signed by the authorized persons of the business and submitted as notarized.
Turkey Trade Registry Gazette Record
Commercial Activity Certificate. The activity certificate is an official document indicating that your company is actively trading and can be obtained from the chamber of commerce you are affiliated with. This document proves your company's current commercial information and the sector it operates in.
A copy of the identity card for sole proprietorships

Providing these documents correctly and completely is essential to start selling on Hepsiburada. Deficiencies in the documents may result in the application being rejected or the transaction process being extended. Therefore, it is of great importance that the documents are submitted on time and completely.

Product Listing and Store Management

Listing products correctly is an important part of selling on Hepsiburada. Product listings should be optimized to attract customers and increase sales. Product titles, detailed descriptions, and high-quality images are the key elements of effective product listings.

When listing your products on Hepsiburada, pay attention to the following:

When preparing product descriptions, provide comprehensive information including the product's features, usage, and various benefits. Product descriptions should be detailed and informative. Product keywords should be placed naturally. Avoid writing unnecessary keywords.
Images are critical for properly promoting products. Try to use high-quality images that are shot from every angle and show the product in full detail. Use video if necessary. Having clear, well-lit, and professional-looking product images increases customer confidence and positively affects shopping decisions.

Strategies and Tips for Success at Hepsiburada

Listen to our advice below to be successful at Hepsiburada:

Regardless of the marketplace or sales channel, customers want a channel where they can directly communicate to ask questions about the product, get information about the order status or report a problem they are experiencing. Responding quickly to customer questions and demands both before and after the sale, and being interested and solution-oriented will make your job easier.
Keep your job tight to gain the trust of customers and prevent possible negative experiences, remember that success is hidden in the details. Never underestimate any complaint, be sure to resolve it.
Managing customer comments is also vital in terms of customer relations. While positive comments increase the reliability of sellers, negative comments should be considered as constructive feedback. Try to increase the satisfaction of your customers by giving fast and solution-oriented responses to their comments.
Make your return procedures easy and understandable. Create procedures that will ensure your customers trust you and feel comfortable in this regard.
Competitive analysis provides you with valuable information when creating your sales strategy. Examine your competitors' prices, product range and user comments.
It is important to follow some strategies to be a successful Hepsiburada seller. For example, customers want their products to reach them as soon as possible. Consider options such as fast delivery and same-day shipping.
Take an active role in Hepsiburada's campaign and discount periods. Campaigns, discounts and promotions allow you to achieve a good graph during these periods.
Improve your business by constantly monitoring your sales performance in product details and taking quick actions.
Remember that marketing is not only done at Hepsiburada. Being active on social media platforms, collaborating with influencers and producing content for your target audience will help you expand your customer base. Try to use these channels efficiently.

We hope these recommendations will help you grow your business.